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The web site states the following, "Is THE Museum Exhibit Design Company." We noticed that the web page said " We are specialists in museum exhibit design and development." It also said " We create museum experiences that are engaging, educational, and fun! See examples of playful Childrens Museums Exhibits that POW! Has created with our many creative partners. See examples of playful Childrens Museums Exhibits that POW! Has created with our many creative partners. See examples of playful Childrens Museums Exhibits that POW! Has created with our many creative partners." The header had museum exhibit design as the highest ranking optimized keyword. This keyword is followed by exhibit workshop, museum exhibit, and custom exhibit design which isn't as urgent as museum exhibit design. The other words orselli.net uses is museum exhibit designer. museum exhibit designers is included and could not be seen by search engines.